The Glass House

Ian Rumsby is EVP Asia Pacific at global public relations firm, Weber Shandwick Worldwide.

Like every PR flak he is, of course, a wannabe novelist, journalist and writer. And the advent of blogging presents him with the chance to get it out of his system.

Ian’s agency career spans 15 years during which time he has worked for two PR firms. He joined Weber Shandwick Worldwide at its inception in 2000 and lead the firm’s Australian business for 4 years, where he worked with some extraordinarily talented people – clients and staff alike. He’s now immersed in the firm’s Asian operation which he hopes, among other things, will provide a plethora of material for his fledgling blog.

As for his passions, Ian is mesmerised by the architecture of Philip Johnson, fascinated by the nuances of modern media and intrigued by the social idiosyncrasies of contemporary cultures. Only time will tell if he is any good at writing about them.

Ian is English, fiercely proud of it and all the more so as someone who has lived and worked in Sydney for the past 9 years. During that time he has not sent a single postcard of Bondi Beach to anyone.

Instead, he has focused his efforts on getting married, staying married, fathering two extraordinary young boys and ensuring Weber Shandwick remains the most respected PR firm on the planet. So far, he’s been successful on all counts.

He’s hoping his foray into cyberspace changes none of it.

Suffice to say, the opinions shared on this blog are those of Ian and do not represent the views of Weber Shandwick, its business partners or clients.